c) Consequências da Inovação

c.1) Difusao da Inovação
c.2) Defesa da Propriedade Intelectual

Bibliografia:

P1]
GRANSTRAND, O.; Innovation and Intellectual Property Rights. In: FARGERBERG, J.; et alii (Eds.); The Oxford Handbook of Innovation. Oxford: Oxford University Press, 2005
HALL, B.H.; Innovation and Diffusion. In: FARGERBERG, J.; et alii (Eds.); The Oxford Handbook of Innovation. Oxford: Oxford University Press, 2005
ROGERS, E.M.; Diffusion of Innovations. NY: Free Press, 2003, 5th Ed.
SINGHAL, A.; DEARING, J.W.; Communication of Innovation: A Journey with Ev Rogers. New Delhi: SAGE, 2006

[P2]
MAHAJAN, V.; PETERSON, R.A.; Models for Innovation Difusion. Newbury CA: SAGE, 1985
MEYER, A.D.; GOES, J.B.; Organizational Assimilation of Innovations: A Multilevel Contextual Analysis. The Academy of Managemnt Journal, Vol. 31, Issue 4 (Dec. 1988), 897-923